Exhibitor Spotlight: ECCO, Club Crown and Golfdotz

The lines weren’t reserved for the food and beverage lines at the MyrEccotle Beach World Am’s World’s Largest 19th Hole this year, there were queues and even the occasional traffic jam found in the 19th Hole’s expo area this year. Thanks to the golf apparel, club and accessory companies and retailers that come to Myrtle Beach each year to show off their wares to the 3000+ golfers and their guests each year at the World’s Largest 19th Hole Expo.

ECCO Shoes

ECCO claims to make the “World’s Most Comfortable Golf Shoe”, so The World’s Largest 19th Hole is the perfect place to try on a pair. ECCO wants their customers to rely on ECCO to deliver the highest quality standards, a great fit and good-looking shoes at a sensible price. ECCO will always stand for affordable luxury. Many PGA Tour professionals wear ECCO Shoes and now you have the opportunity to experience ECCO.

ClubCrown

By popular demand, ClubCrown is back in Myrtle Beach so you can customize your driver. ClubCrown utilizes a revolutionary crown graphic technology to turn the look of your driver, fairway wood, or hybrid into your own custom design. The patented installation process uses high-tech 3M films, heat temperatures of up to 200 degrees, and Knifeless Tape Technology to ensure the highest quality application, all the while maintaining the security and form of your club. Choose from a multitude of designs like college logos, an American flag or even a smiley face. See all the designs at www.clubcrownbyvive.com.

Golfdotz

New to the World Am but popular with professional and amateur players across the globe that choose Golfdotz to add style to their ball of choice. From beginners to tour winners, the love is spreading fast! And no, they don’t alter the trajectory of the ball. They add your “personal signature” to your golf ball and are made right here in the USA. Choose from a duck, a lucky shamrock or even a paw print. The colors and designs are unique on these little peel-off decal stickers. They are R&A and USGA conforming and new designs are being released all the time. Visit www.golfdotz.

Michael Fincham Wins 2026 Play Golf Myrtle Beach World Amateur Championship

Michael Fincham from New Bern, N.C. is the official World Amateur golf champion, defeating 60 other golfers in the Flight Winners Playoff of the 2026 Play Golf Myrtle Beach World Amateur Championship Friday played at Grande Dunes Resort Course in Myrtle Beach, S.C.
Fincham defeated Bruce Shively (Murrells Inlet, S.C.) in a one-hole playoff as Roger Parker (Concord, N.C.) finished third.

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2026 World Am Night 4 Photos from “The World’s Largest 19th Hole”

Night 4 of “The World’s Largest 19th Hole” at the 43rd Annual Play Golf Myrtle Beach World Amateur Championship featured more skills challenges hosted by St. André Golf, a visit from Myrtle Beach Area Chamber of Commerce CEO Matt Pivarnik, multi-genre tribute band SNAP and more from the Myrtle Beach Convention Center.

Photographer David Williams captured all the action, once more showcasing the essence of World Am camaraderie and revelry you can only find in The Golf Capital of the World®!

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2026 World Am – Night 3 Festivities from the 19th Hole, Day 4 Photos from Diamondback & More

As players made their final push today in pursuit of winning their flights to advance to Friday’s championship round, Thursday’s Round 4 of the 43rd Annual Play Golf Myrtle Beach World Amateur Championship wrapped up regulation play with a flourish! Check out today’s photo galleries from The Golf Capital of the World® including course action at Diamondback Golf Club, and highlights from Wednesday night’s “World’s Largest 19th Hole” festivities at the Myrtle Beach Convention Center.

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